This Privacy Policy outlines how Adore Living collects, uses, and shares your personal information when you visit or make a purchase from adoreliving.co.uk (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we also gather information about the individual web pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site. This automatically-collected information is referred to as “Device Information.”

We collect Device Information using the following technologies:

• Cookies: Data files placed on your device or computer, often including an anonymous unique identifier. For more information about cookies and how to disable them, visit http://www.allaboutcookies.org.
• Log Files: Track actions on the Site and collect data such as IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• Web Beacons, Tags, and Pixels: Electronic files used to record information about your browsing behavior on the Site.

When you make or attempt to make a purchase through the Site, we collect additional information, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. This information is referred to as “Order Information.”

HOW WE USE YOUR PERSONAL INFORMATION

We use Order Information to fulfill orders placed through the Site (including processing payments, arranging shipping, and providing invoices/order confirmations). Additionally, we use this information to:

• Communicate with you;
• Screen orders for potential risk or fraud; and
• Provide information or advertising related to our products or services based on your preferences.

We use Device Information to screen for potential risk and fraud (particularly your IP address) and to improve and optimize our Site (for example, by generating analytics about customer behavior and assessing the success of marketing campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use it as described above. For instance, we use Shopify to power our online store. You can learn more about how Shopify uses your Personal Information here. We also use Google Analytics to understand customer behavior on the Site. You can read more about how Google uses your Personal Information here and opt out of Google Analytics here.

We may also share your Personal Information to comply with laws and regulations, respond to legal requests, or protect our rights.

BEHAVIOURAL ADVERTISING

We use your Personal Information to provide targeted advertisements or marketing communications. For more information about targeted advertising, visit the Network Advertising Initiative’s educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising using the following links:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
• Criteo: https://www.criteo.com/privacy/

Additionally, you can opt out of some services by visiting the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices in response to a Do Not Track signal from your browser.

YOUR RIGHTS

If you are a European resident, you have the right to access the personal information we hold about you and to request that it be corrected, updated, or deleted. To exercise this right, please contact us using the contact information provided below.

We process your information to fulfill contracts (such as orders placed through the Site) and to pursue our legitimate business interests. Your information may be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION

We retain your Order Information for our records unless and until you request its deletion.

CHANGES

We may update this Privacy Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons.

CONTACT US

For more information about our privacy practices, questions, or to make a complaint, please contact us by email at info@adoreliving.co.uk or by mail at:

Adore Living
Unit 4c, Upper Livingstone Mills
Howard Street
Batley, WF17 6JH
UK